ABSTRACT
The Oriented Productive Microcredit is an incentive to the development of entrepreneurs through financing to promote productive activities. This subsidizes consumption, business development, well-being, education and technology, having business orientation as an essential factor. Attention to this relevant and fragile segment is growing, among other factors, due to public policies to alleviate the vulnerability of microenterprises through actions to combat COVID-19. Therefore, this article as a basic, descriptive and qualitative research, aims to analyze the OPM as a public policy, specifically to evaluate the program as a strategy for Sustainable Development. Finally, the result defined that the OPM is a public policy that contributes to the SD.